A boutique creative agency rooted in storytelling, collaborating with authors, creatives and brands to build an online and cultural presence that feel entirely their own.

Shaping social strategy and cultural narrative for our clients.
Deeply, and with full creative commitment.

SERVICES

Cultural Narrative & Positioning • Social Strategy • Content Strategy & Production • Community Building • Events & Activations • Partnerships

Jil Carrara spent a decade working across digital and communications, including at Eco-Age, where she led the Green Carpet Fashion Awards digital strategy.

In 2023 she founded Ad Astra, a boutique creative agency working with authors, creatives and brands at the intersection of storytelling and cultural strategy.

Through Ad Astra, Jil shapes how talent and brands exist in culture, not just online. She works with genuine creative investment and an instinct for what makes people, projects and brands worth knowing.

CLIENTS

  • LORETTA ROTHSCHILD

  • LAURA LEKKOS

  • Halfpenny London

    HALFPENNY LONDON

  • SACET

“Jil’s approach to style, strategy and results is second to none, as is her dedication. She has an incredibly collaborative attitude, knows social media inside out, and always understands her client needs.”

STEPHANIE GILKS
Marketing Lead at Mother of Pearl